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We are recruiting an experienced Marketing Planner to take the lead on a strategic Marketing Communications calendar in line with business objectives, working closely with a marketing team of 7.
You will optimise the marketing communications calendar based on business needs, KPI results and analytics data and will be responsible for implementing, managing and optimising the marketing communications calendar for the EMEA region including pay per click campaigns (PPC), exhibitions, advertising, website updates, e-mail marketing, public relations, social media, literature and promotional activity amongst others.
Our ideal candidate would look something like this:
? experience as a Marketing Communications Planner or in a related field within a B2B environment
? understanding of media and communications channels within a B2B environment
? experience with Google Analytics and CRM
? confident user of Microsoft Office suite
? excellent command of the English language, both written and verbal
? eye for detail, time management & interpersonal skills
? educated to a degree level
The role is varied and includes:
? managing and maintaining marketing plans business segments across the EMEA region
? working with Product Sales Managers to translate their brands and product priorities into a rolling marketing communications calendar, in line with business strategy
? working with the sales teams in the UK, France, Germany and Italy to understand and reflect the local business needs and priorities in the EMEA Marketing Communications calendar
? liaising with all 7 members of the EMEA Marketing team to see through the successful execution of the Marketing Communications calendar
? measuring and analysing and reporting on all aspects of EMEA marketing communications calendar, providing regular reports and value-driven recommendations to senior management
? working with the Marketing team to improve customer segmentation and optimise marketing automation campaigns, as part of the communications strategy
? correlate marketing activity with sales revenue, competitor activity, customer behaviour and industry trends to put in place an ROI-driven marketing communications calendar
This is a contract post for 12 to 18 months with possibility of it staying as a permanent role. Salary is circa £33,000 to £36500. Whilst on contract you will be privy to all relevant company benefits.
Established in 1995, Osborne Appointments is an independently owned recruitment agency specialising in the supply of temporary, contract and permanent placements. OA are committed to placing the right candidate in the right job every time and pride ourselves in outstanding levels of Candidate Satisfaction
Thank you for your interest in this position. It is with regret that we are unable to respond personally to each individual application due to the high volume of CVs we receive on a daily basis. However, your application will be reviewed by one of our qualified consultants within the next 48 hours. If you do not hear from us within this time period, you have unfortunately been unsuccessful on this occasion.
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This vacancy is being advertised by Osborne Appointments who are acting as an employment agency / business.